Our Story

Our Story is Strong

Strength. It's important to us. Because it's important to you.

Our organization is built on a cornerstone of financial strength, with a heritage dating to 1888, and strong industry ratings that you can find here. Learn more about who we are and how we can help you invest, protect and manage risk for your retirement and legacy.

About Western & Southern Financial Group


W&S Financial Group Distributors, Inc.

W&S Financial Group Distributors, Inc. (WSFinancialPartners.com) distributes fixed, variable and immediate annuities, life insurance products and limited health products from Western-Southern Life Assurance Company, The Western and Southern Life Insurance Company, Integrity Life Insurance Company and National Integrity Life Insurance Company. Variable products are distributed through Touchstone Securities, Inc.* All companies are members of Western & Southern Financial Group. Marketing through a national network of broker-dealers, financial advisors, independent agents and financial institutions, W&S Financial Group Distributors assists financial professionals in helping Americans invest, protect and manage risk for their retirement and legacy.

*A registered broker-dealer and member FINRA/SIPC.


Integrity Life Insurance Company

Integrity Life is a member company of Western & Southern Financial Group. Since 1966, Integrity Life has offered clients innovative long‐term financial products designed to provide the lifetime income strategies that are a key component of a successful retirement plan. Based in Cincinnati, Ohio, Integrity Life conducts business through a range of distribution channels and financial professionals. Integrity Life operates in DC and all states except New Hampshire and New York, where National Integrity Life has operating authority.


National Integrity Life Insurance Company

National Integrity Life is a member company of Western & Southern Financial Group. Since 1968, National Integrity Life, based in Greenwich, New York, has offered clients innovative long-term financial products designed to provide the lifetime income strategies that are a key component of a successful retirement plan. National Integrity Life conducts business in Maine, New Hampshire, New York and Vermont through a range of distribution channels and financial professionals.


The Western and Southern Life Insurance Company
Western-Southern Life Assurance Company

The Western and Southern Life Insurance Company, and its wholly owned subsidiary, Western-Southern Life Assurance Company (both known as Western & Southern Life), offer fixed annuities, limited health insurance products and life insurance products for individuals, families and businesses. The Western and Southern Life Insurance Company, established in 1888, conducts business in the District of Columbia and all states except Alaska, Connecticut, Maine, Massachusetts, New Hampshire, New York and Vermont. Western-Southern Life Assurance Company, established in 1981, conducts business in the District of Columbia and all states except Alaska, Maine, New Hampshire, New York and Rhode Island. Both are based in Cincinnati, Ohio and are member companies of Western & Southern Financial Group.

Updated 9.9.16

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